We store a significant amount of wine for our clients and offer guidance on wine portfolio construction.Ĭru offers an internationally acclaimed selection of red wine, white wine and Champagne. We hold numerous events through which we showcase our wines and get to know our clients even better. We source only the world’s very best wines and spirits and sell to a limited number of discerning buyers. We are very focused on using technology to make the experience of fine wine buying more fun and convenient.Ĭru is a specialist retailer. We operate from four major hubs in London, Hong Kong, Bordeaux, Singapore, Beijing and San Francisco, from which we offer advice and impeccable service through both traditional and digital channels. We have experts working across the globe serving customers in over 40 different countries. The team at Pichon Baron decided to focus almost exclusively on the very best site available to this "Super Second", a gravel plateau opposite Château Latour, for their first wine - the rest, and the vast majority, is consigned to two very impressive second wines.Ĭru is one of the world’s leading fine wine retailers. Quality has certainly increased dramatically at this château, largely due to a ruthless reduction in the quantity of Grand Vin produced. The slew of excellent reviews from the world's leading critics for multiple vintages of this estate repeatedly marvel at the remarkable power of the tannins, and the breath-taking concentration always judged to perfection. Baron, conversely, was considered the more overtly powerful and structured of the two. Lalande quickly garnered a reputation of feminine elegance rightly or wrongly, but most likely in its early years as a result of being under female ownership, and has undoubtedly pursued this identity in its wines of recent years.
Remarkably for two estates which were once one, their styles are dramatically individual - at least in the modern era. For many years, Pichon existed as one exceedingly large property, consisting of some 50 hectares of stunning terroir in the legendary commune of Pauillac.ĭeath and marriage, the two great catalysts for change in 19th century France, resulted in the split we see today between this great property, and its sister Pichon Lalande. The neo-classical turrets of Château Longueville au Baron de Pichon-Longueville are amongst the most iconic images of Bordelaise grandeur in the entire region.
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